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Practice

The Service Design Practice Kit: Practise the core skills of Service Design through reusable tools, realistic exercises, worked examples and practitioner guidance. Build confidence before you need to apply the work in a real project.

Notion workspace + practical exercises · One-off purchase · Instant access

Service Design Practice workbook cover with hand-drawn learning icons
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10+
Reusable Service
Design tools
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10+
Practice exercises and
worked examples
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1
Final independent
Practice Challenge
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£19
One-off
purchase
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Product snapshot 

Move from understanding Service Design to actually practising it.
​

Knowing what a journey map, blueprint or stakeholder map is does not mean you know how to use one well. Practice is designed to close that gap through tools, exercises, examples and professional reasoning.

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The
Service Design Practice Kit gives you one structured workspace to:

 

  • practise core Service Design methods through realistic scenarios;

  • compare your work with completed examples;

  • learn how to recognise weak and stronger Service Design work;

  • build confidence making decisions with incomplete evidence.

 

What’s inside

Practise the work, not just the terminology. Each area combines practical tools with exercises and examples so you can see what good Service Design work actually looks like and why.

1

Research Planning

Learn how to decide what needs investigating, separate what is known from what is assumed and connect research to a real decision.

2

Evidence & Assumptions

Practise distinguishing evidence, interpretation, assumptions and unknowns before jumping to conclusions or solutions.

3

Actors & Journeys

Identify the people who shape a service and turn evidence across touchpoints into useful end-to-end journeys.

4

Blueprinting & Handoffs

Connect the visible experience to backstage activity and identify where services break between teams, systems or channels.

5

Problems & Constraints

Move from symptoms to stronger problem framing and learn how policy, technology, ownership, cost and other constraints shape what is possible.

6

Ideas &
Trade-offs

Stress-test possible interventions, understand their consequences and make reasoned choices when no option is perfect.

7

Recommendations & Challenge

Turn evidence into actionable recommendations, then bring the skills together in an independent Service Design challenge.

Who it’s for & what it helps you do

Built for people learning or beginning to practise Service Design who understand some of the concepts but need more experience applying them. It also works well after Foundation if you now know your gaps and need somewhere to practise.


The point is not to collect more templates. It is to learn how to use them well.

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Practise core Service Design work

Use realistic scenarios to practise research, mapping, problem framing, prioritisation and recommendations.

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See what good
looks like

Compare your work with completed examples and understand why certain choices are stronger than others.

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Develop professional judgement

Learn what to include, what to leave out, what the evidence supports and what still needs investigating.

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Build confidence
before real projects

Make mistakes, test your thinking and practise difficult decisions before you need to make them at work.

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Part of The Curious Society Learning Path

Explore the full Learning Path

This product is step 2 in a wider progression designed to help you build stronger capability across Service Design, research, systems and strategy. Continue deeper when you are ready for specialist and more advanced practice.

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